An Alarm(ing) "On Tour Age"

The Alarm Launch “On Tour Age” (#ontourage) Podcast

Thursday, July 18

40 date “Sigma LXXXV” Tour featuring The Alarm, Modern English & Jay Aston’s Gene Loves Jezebel begins Friday, July 19

 On July 18th 2019, The Alarm will launch 'ON>TOUR>AGE' -#ontourage, the first in a series of Vlogs & podcasts (available from The Alarm You Tube Channel and all good digital media outlets including the official alarm Facebook page), that will be broadcast throughout the length and breadth of the Sigma LXXXV Tour 2019.

The first event will go out 'live' on July 18th from Sun Studio in Memphis, Tennessee, where Mike Peters and The Alarm will pay homage to Elvis Presley, their friends U2, and a host of significant others, who have all made the pilgrimage to play at the birthplace of rock and roll.

Fans are encouraged to send suggestions for songs / artists to be covered to twitter.com/thealarm and tag posts with the hashtag #ontourage and any other artists identifiers and song links as deemed appropriate.

Utilising all the modern and accessible camera technology to create vital content, 'ON>TOUR>AGE' will be hosted by none other than Gareth Jones who will be the official MC, presenter and tour guide, taking viewers behind the scenes and into The Alarm's touring and recording world to interact with band members, and all the other essential characters who make a tour like Sigma LXXXV 2019 possible.

The Alarm
Photo:
Andy Labrow

'ON>TOUR>AGE'

Ever wondered what it’s like to go on tour with a rock band across America?

This summer, the 'ON>TOUR>AGE'  film crew with Gareth Jones as presenter, will hit the road, coast to coast with Mike Peters and The Alarm, taking in 40 shows in 40 cities, broadcasting findings and observations to the world and streaming daily on the Internet.

The Alarm and presenter Gareth Jones are no strangers to the USA, having  first arrived in 1983, as guests of Bono and U2 for the War Tour, creating a constant presence on the continent ever since.

What’s changed? Well,  'ON>TOUR>AGE' in association with Mike Peters and The Alarm, will contrast and compare as they bounce along the interstates and highways, headlining a massive 8 week tour of ballrooms, theatres and festivals.

'ON>TOUR>AGE' will also be co-hosted by Jules Peters - breast cancer survivor and Alarm keyboard player who (along with husband Mike Peters MBE), was the subject of two very recent, high-profile BBC documentaries, including the award winning US movie - Man In The Camo Jacket.

The 'ON>TOUR>AGE' entourage, features a host of formidable and humorous characters such as charismatic drummer Smiley who has performed with Robbie Williams and Joe Strummer. The 'youthful' James Stevenson of Generation X and The Cult (who can lay claim to having played guitar for 72% of the world's bands), not to mention being a connoisseur of fine drinks and vintage instruments.

Also on board are the wildly whacky and mildly eccentric team of American roadies and lampies, who set up the shows, and take down all the gear, night after night after night.

This innovative and intimate podcast series will give unrivalled access to the band and their entourage, telling their unique story and the rock and roll adventures that happen to them, in real time, on film and in vlog / podcast format.

Blasting out daily missives from the road, the truck stops, the diners, record stores and radio stations as they go about their business, not to mention playing concerts at some amazing iconic venues such as Sun Studio in Memphis, Tennessee, where Elvis Presley put together the first three chords of world changing music.

Where will it all end, where will it take them?

Tune in and find out this summer.  Available at all podcast online outlets and The Alarm You Tube Channel:  https://www.youtube.com/channel/UCUxf6WCerflAEhwtniLeaNg

'ON>TOUR>AGE' - #ontourage

In addition, The Alarm have launched a very special exclusive You Tube Playlist featuring 33 tracks from all three bands - The Alarm, Modern English and Jay Aston's Gene Loves Jezebel that will all feature on this summer's forthcoming Sigma LXXXV Tour 2019.

The Alarm have also recorded their very own special versions of the Modern English classic 'I Melt With You', along with a stripped back reading of the 1983 Gene Loves Jezebel single - 'Screaming For Emmalene'.

Both tracks can be heard now exclusively on the official Alarm YouTube Channel and viewed on this page along with a premiere presentation of the widescreen edit of The Alarm classic 'Spirit Of '86', edited and enhanced by Gary Overington.

SIGMA LXXXV 2019 Tour Dates w/Modern English & Jay Aston’s Gene Loves Jezebel

July 17                   Nashville, TN                      Cannary Row (The Alarm only)

July 19                   Austin, TX                         3Ten Live

July 20                   Dallas, TX                          Gas Monkey

July 21                   Oklahoma City, OK         Tower Theater

July 24                  Las Vegas, NV                  House of Blues

July 25                   San Diego, CA                  House of Blues

July 26                   Temecula, CA                  Wien’s Family Cellars

July 27                   Los Angeles, CA               Microsoft Theater – Music Festival Show

July 31                    Phoenix, AZ                    Celebrity Theatre

August  2               San Francisco, CA           Regency Ballroom

August  3              Sacramento, CA               Ace of Spades

August 5               Portland, OR                     Aladdin

August 6               Seattle, WA                      Triple Door

August 7               Spokane, WA                    Bing Crosby Theater

August 8               Salt Lake City, UT             The Complex (The Alarm/Jay Aston’s Gene Loves Jezebel only)

August 9               Denver, CO                       Oriental Theater

August 10            Lawrence, KS                     Liberty Hall

August 12            St. Louis, MO                     Delmar Hall

August 14            Minneapolis, MN              Fine Line

August 15            Milwaukee, WI                  Turner Ballroom

August 16             Chicago, IL                        House of Blues

August 17            Detroit, MI                         St. Andrews

August 18            Cleveland, OH                   House of Blues

August 20            Portland, ME                     AURA

August 21            Boston, MA                        Paradise

August 23            Huntington, NY                  The Paramount

August 24            Jim Thorpe, PA                  Penns Peak

August 25            Falls Church, VA                State Theatre

August 27             Albany, NY                         Skyport – The Alarm only

August 29            Asbury Park, NJ                 Asbury Lanes

August 30            Staten Island, NY               St. George Theater

August 31            Philadelphia, PA                The Keswick Theater

Sept 1                   Norfolk, VA                        Norva

Sept 3                   Charlotte, NC                    Neighborhood Theatre

Sept 4                   Atlanta, GA                        Masquerade

Sept 5                   Orlando, FL                           The Social (The Alarm/Jay Aston’s Gene Loves Jezebel only)

Sept 6                  Bonita Springs, FL             Southwest Florida Event Center   Fort Meyers

Sept 7                  Miami, FL                           The Ground at Club Space

Sept 8                  St. Pete, FL                         Ferg’s Concert Courtyard 

Sigma - The Alarm

The Alarm’s New Album“Sigma” Set For June 28^th Release

Lead Single & Video For “Blood Red Viral Black” Available Today

https://www.youtube.com/watch?v=spR34zbjYs8&feature=youtu.be

SIGMA LXXXV TOUR 2019

Featuring The Alarm, Modern English &

Jay Aston’s Gene Loves Jezebel Kicks Off July 17

New Dates Just Added

  The Alarm have confirmed they will release a new album Sigma on June 28^th to coincide with their North American summer tour which kicks off July 17 in Nashville, TN.  The band have also released the first song (and video),“Blood Red Viral Black” from Sigma today with Classic Rock magazine premiering the video: https://www.loudersound.com/news/the-alarm-return-with-new-album-and-video-for-the-single-blood-red-viral-black

Sigma is available for pre-order here:  https://thealarm.ffm.to/_sigma

All pre-orders will instantly receive an Instant Grat track of “Blood Red Viral Black” 

Sigma acts as the sequel for 2018’s critically acclaimed EQUALS release and features musical contributions from original Alarm guitarist Dave Sharp and Billy Duffy from The Cult. "It's an honour to have Dave Sharp performing on Sigma", said singer Mike Peters. "Dave was and always will be, part of The Alarm family, and to have him feature on this record is a thrill for all of us and I’m sure, for all the fans too. Billy Duffy of The Cult also makes his mark on guitar just as he did on Equals, and we have been fortunate to have such an incredible talent in the studio with us for a second time. Sigma is the summation of a period of creativity that started out during the initial 'Blood Red Viral Black' project and has continued through Equals towards Sigma. All the albums in this sequence have been defined through symbols and equations included in the cover art and they all add up to this new album Sigma.”

“Having Billy Duffy play guitar with The Alarm has become part of our DNA, “says Peters. “It’s a relationship that goes back to the start of this new century, when the beginnings of new era’s for both The Alarm and The Cult were being formed. Blood Red Viral Black defines our relationship as friends and opposites, human beings united through the colour of sound.”

Click here to watch the latest on The Alarm: https://youtu.be/959jUj-bpBc

The Alarm
Photo:
Andy Labrow

The Sigma LXXXV Tour #sigmatour2019 will showcase a fraternity of alternative British rock bands led by acoustic pioneers The Alarm, post punk auteurs Modern English, and the charismatic Jay Aston’s Gene Loves Jezebelthat will stop by some 40 North American cities, presenting the very best music and ideas from a generation of enduring artists, brought together through a legacy of timeless sound and song. Tickets and information is available at all three bands websites:  www.thealarm.com, www.modernenglish.me, www.genelovesjezebel.co.uk

Throughout the Sigma LXXXV Tour, Love Hope Strength (co-founded by Mike Peters),   will be hosting bone marrow drives at each concert aimed at finding donors for people suffering from Blood Cancer who need a transplant for a second chance at life! The charity has already registered over 200,000 individuals and located some 4,000 plus potentially lifesaving matches. Visit www.lovehopestrength.org for more information.

Alarm fans attending the tour will also be able to enhance their participation at each event, by purchasing EXPERIENCE SIGMA LXXXV TOUR 2019 passes which will allow early entry into the venue for an exclusive pre-show acoustic performance with Mike Peters.

QUOTE FROM MIKE PETERS of The Alarm

"The Sigma Tour will bring out the best that The Alarm has to offer the 21st Century, and along with our friends Modern English and Jay Aston's Gene Loves Jezebel, we look forward to taking part in an event that will hopefully, live long in the memory for all our fans." says Mike Peters. "Our music, which still gets played on the radio every single day, gives us all a platform for creativity that will shine through every second of the Sigma Tour. Fans can expect collaboration, moments of reflection, camaraderie and also the unexpected. The tour will be alive on all the social media platforms allowing fans from around the world to see what it’s like for British bands to be on the road in the USA. Each show will be presented by an in-house MC / DJ and play host to intimate pre-show events that will connect fans to the musicians in a setting away from the spotlight. Up on the main stage every night, The Alarm will be celebrating the release of a new music album entitled Sigma, and honouring the 1985 Strength album reissue that has literally changed and saved lives through Love Hope Strength, the charity which sprang from the intention of the lyrics. The Sigma Tour will look, sound and feel like no other. It's an opportunity for our generations of fans, to make themselves heard, and for us as artists to prove that we are still as relevant as when we first helped shape the musical landscape of America, and when it's citizens looked to British bands for inspiration and alternatives." 

In addition, Mike Peters was recently honored with an MBE (Member of the Most Excellent Order of the British Empire) Award by His Royal Highness, Prince Charles, Prince of Wales at Buckingham Palace.  The MBE is one of Britain’s highest honors.  Mike was awarded for his services to charity, having raised thousands for cancer care projects in the UK and abroad and dedicating his life to giving hope for families affected by cancer.

Sigma LXXXV Tour 2019 Dates

July 17                        Nashville, TN              Cannary Row (The Alarm only)

July 19                   Austin, TX                         3Ten Live

July 20                   Dallas, TX                          Gas Monkey

July 21                   Oklahoma City, OK         Tower Theater

July 24                  Las Vegas, NV                  House of Blues

July 25                   San Diego, CA                  House of Blues

July 26                   Temecula, CA                  Wien’s Family Cellars

July 27                   Los Angeles, CA               Microsoft Theater – Music Festival Show

July 31                    Phoenix, AZ                    Celebrity Theatre

August  2               San Francisco, CA           Regency Ballroom

August  3              Sacramento, CA               Ace of Spades

August 5               Portland, OR                     Aladdin

August 6               Seattle, WA                      Triple Door

August 7               Spokane, WA                    Bing Crosby Theater

August 8               Salt Lake City, UT             The Complex (The Alarm/Jay Aston’s Gene Loves Jezebel only)

August 9               Denver, CO                       Oriental Theater

August 10            Lawrence, KS                     Liberty Hall

August 12            St. Louis, MO                     Delmar Hall

August 14            Minneapolis, MN              Fine Line

August 15            Milwaukee, WI                  Turner Ballroom

August 16             Chicago, IL                        House of Blues

August 17            Detroit, MI                         St. Andrews

August 18            Cleveland, OH                   House of Blues

August 20            Portland, ME                     AURA

August 21            Boston, MA                        Paradise

August 23            Huntington, NY                  The Paramount

August 24            Jim Thorpe, PA                  Penns Peak

August 25            Falls Church, VA                State Theatre

August 29            Asbury Park, NJ                 Asbury Lanes

August 30            Staten Island, NY               St. George Theater

August 31            Philadelphia, PA                The Keswick Theater

Sept 1                   Norfolk, VA                        Norva

Sept 3                   Charlotte, NC                    Neighborhood Theatre

Sept 4                   Atlanta, GA                        Masquerade

Sept 5                   Orlando, FL                           The Social (The Alarm/Jay Aston’s Gene Loves Jezebel only)

Sept 6                  Bonita Springs, FL             Southwest Florida Event Center   Fort Meyers

Sept 7                  Miami, FL                           The Ground at Club Space

Sept 8                  St. Pete, FL                         Ferg’s Concert Courtyard      

"The Alarm" Is Sounding Off!

Brand New Album Sigma Set For June 28^th Release

 A fraternity of alternative British rock bands led by acoustic pioneers The Alarm, post punk auteurs Modern English, and the charismatic Jay Aston’s Gene Loves Jezebel have announced they will take to the road throughout North America this summer 2019. See initial dates below.

The Sigma LXXXV Tour #sigmatour2019 will stop by some 30 plus North American cities, presenting the very best music and ideas from a generation of enduring artists, brought together through a legacy of timeless sound and song. Tickets go on sale today Friday, February 22 and information is available at all three bands websites:  www.thealarm.com, www.modernenglish.me,www.genelovesjezebel.co.uk

With all three artists still proving to be as creative as ever, The Alarm will release a new album Sigma to coincide with the tour on June 28th alongside a reissue of their significant 1985 album Strength (available March 15). Strength is available to PRE-ORDER now from thealarm.com. All individual CD and LP pre-orders placed through thealarm.com will qualify for a Free CD that is exclusive to the alarm.com entitled: ‘The Alarm – A Story of Strength‘ featuring a host of exclusive Alarm tracks and narration by Mike Peters. This fascinating CD tells the entire story of The Alarm’s Strength period from 1985-1986. A special Limited Edition package of 300 is also being made available to pre-order which will include both the CD and LP Editions, a free CD copy of The Alarm – A Story of Strength, along with a very special Replica Strength Era Backstage Pass personally signed by Mike Peters, that can be used to create a unique ‘collectors’  edition. The Limited Edition Collectors package is only available at thealarm.com All titles have been remastered from the original master tapes by mastering engineer Pete Maher (U2, White Stripes…) under the supervision of Mike Peters.

Photo:
Andy Labrow

 The Alarm will perform a full and lengthy set at Irving Plaza on April 13^th as part of their US/NYC “Gathering” concerts and will also headline The Gramercy in NYC the day before (April 12) performing a set list that was originally performed by the band during the “Spirit of ’86” concert that was historically broadcast around the world via MTV on April 12, 1986.  

Sigma acts as the sequel to 2018’s critically acclaimed EQUALS release and features musical contributions from original Alarm guitarist Dave Sharp and Billy Duffy from The Cult. Full details on Sigma will be revealed in the coming weeks.

In addition, Mike Peters was recently honored with an MBE (Member of the Most Excellent Order of the British Empire) Award by HIs Royal Highness Prince Charles Prince of Wales at Buckingham Palace.  The MBE is one of Britain’s highest honors.  Mike was awarded for his services to charity having raised thousands for cancer care projects in the UK and abroad and dedicating his life to giving hope for families affected by cancer.

Modern English first toured on a double bill with The Alarm back in 1985/86 during the Strength tour. Modern English released their latest album Take Me To The Trees in 2017, and are still a staple of American First Wave Alternative radio station playlists with amongst others, their classic hit ‘I Melt With You’.

Also hailing from Wales UK, are Jay Aston’s Gene Loves Jezebel, who first broke onto the American charts in 1985 with a cocktail of infectious hit songs such as ‘Desire’, ‘Jealous’ and ‘The Motion Of Love’, and will be joining the Sigma LXXXV Tour in support of their most recent album release, Dance Underwater which was received with delight by their legion of fans.

Throughout the Sigma LXXXV Tour, members of all three bands will join together each night for a Grand Finale version of the ‘Love Hope Strength’ charity anthem to highlight the additional life-saving aspect of the tour.

Love Hope Strength is a charity dedicated to ‘Saving Lives One Concert at a Time’ and throughout the Sigma LXXXV Tour it will be hosting bone marrow drives at each concert aimed at finding donors for people suffering from Blood Cancer who need a transplant for a second chance at life! The charity has already registered over 200,000 individuals and located some 4,000 plus potentially lifesaving matches. Visit

www.lovehopestrength.org for more information.

Alarm Fans attending the tour will also have the opportunity to enhance their participation by purchasing EXPERIENCE SIGMA LXXXV TOUR 2019 passes which will be limited to '85' which matches the tour theme, and will feature additional and exclusive pre-show acoustic performances with Mike Peters, along with an interactive Q&A / Record signing session and a guaranteed photo opportunity Attendees will also have the opportunity and to catch up with exclusive tour merchandise along with the most recent Alarm record releases in the tour ‘pop up record store’ and merchandise emporium.

QUOTE FROM MIKE PETERS of The Alarm

"The Sigma Tour will bring out the best that The Alarm has to offer the 21st Century, and along with our friends Modern English and Jay Aston's Gene Loves Jezebel, we look forward to taking part in an event that will hopefully, live long in the memory for all our fans." says Mike Peters. "Our music, which still gets played on the radio every single day, gives us all a platform for creativity that will shine through every second of the Sigma Tour. Fans can expect collaboration, moments of reflection, camaraderie and also the unexpected. The tour will be alive on all the social media platforms allowing fans from around the world to see what its like for British bands to be on the road in the USA. Each show will be presented by an in-house MC / DJ and play host to intimate pre-show events that will connect fans to the musicians in a setting away from the spotlight. Up on the main stage every night, The Alarm will be celebrating the release of a new music album entitled Sigma, and honoring the 1985 Strength album reissue that has literally changed and saved lives through Love Hope Strength, the charity which sprang from the intention of the lyrics. The Sigma Tour will look, sound and feel like no other. It's an opportunity for our generations of fans, to make themselves heard, and for us as artists to prove that we are still as relevant as when we first helped shape the musical landscape of America, and when it's citizens looked to British bands for inspiration and alternatives."

QUOTE FROM JAY ASTON of Jay Aston's Gene Loves Jezebel

"We are so excited to be touring the U.S. with our dear friends The Alarm & Modern English." says Jay Aston. "We all go way back back of course. I remember The Alarm & Gene Loves Jezebel regularly playing different nights at the legendary RockGarden in Covent Garden and as a fellow Welshman, I always kept an eye on their incredible progress. We opened for Modern English early on in our career & often bumped into Rob & the lads at our label (Beggars Banquet) in London. Always great fun to see them and I can vividly remember Ivo (A&R man at 4AD), playing me songs from “After The Snow” & being concerned at rising studio costs (I think 4AD might have got a fair return on their investment…). I once played solo gigs with thee Mike Peters in the UK of course and James Stevenson has been playing with the The Alarm for some time. It’s actually amazing that we haven’t toured together before! We can’t wait to play songs from our “Dance Underwater” album and music from all our albums on the upcoming tour. We’re all planning to make it a very, very special tour." Jay Aston

QUOTE FROM ROBBIE GREY of Modern English

"We are all really looking forward to it." says Modern English vocalist Robbie Grey, "Three bands all from the same era, still creating and performing and coming together for this summer tour. The response has been amazing from promoters and fans alike. Modern English has known Mike Peters and The Alarm since the 80's, same with Jay Aston and Gene Loves Jezebel. It’s going to be fantastic. Modern English are looking forward to performing our early post punk material including 'After The Snow' songs, along with tracks from our most recent album 'Take Me To The Trees' and hopefully a new song which will be the first Modern English single in a long time (that’s a maybe by the way!!). When Mike said did we want to do it ? We said f…k yes".

 Sigma LXXXV Tour 2019 Dates

Friday, July 19, 2019 Austin, TX 3Ten Live Saturday, July 20, 2019 Dallas, TX Gas Monkey  Sunday, July 21, 2019 Oklahoma City, OK Tower Theater  Thursday, July 25, 2019 San Diego House of Blues Friday, July 26, 2019 Temecula  Wiens Family  Cellars  Saturday, July 27, 2019 LOS ANGELES MICROSOFT THEATER  Friday, August 02, 2019 San Francisco Regency Ballroom  Saturday, August 03, 2019 Sacramento Ace of Spades  Monday, August 05, 2019 Portland, OR  Aladdin  Tuesday, August 06, 2019 Seattle, WA Triple Door Wednesday, August 07, 2019 Spokane, WA Bing Crosby Theater  Friday, August 09, 2019 Denver Oriental Theater Saturday, August 10, 2019 Lawrence, KS Liberty Hall  Monday, August 12, 2019 St. Louis Delmar Hall Wednesday, August 14, 2019 Minneapolis Fine Line Thursday, August 15, 2019 Milwaukee Turner Ballroom Friday, August 16, 2019 Chicago House of Blues Saturday, August 17, 2019 Detroit St. Andrews Sunday, August 18, 2019 Cleveland House of Blues Wednesday, August 21, 2019 Boston, MA Paradise  Thursday, August 29, 2019         Asbury Park, NJ               Asbury Lanes

The Alarm “Gathering New York” solo shows:

April 12             Gramercy Theatre        New York – Performing “Spirit of ‘86” setlist

April 13             Irving Plaza                   New York – Full electric concert

Gathering NYC 2019 Weekend Passes and Tickets are on sale now exclusively via ticketmaster.com

Fans who purchase weekend ticket passes for both events, will also receive a commemorative collectors laminate pass as they enter the venue on April 12th.

Click here to view The Alarm - Strength Live from The Gathering on February 2019.  https://www.youtube.com/watch?v=xiAvNhjZPew&feature=youtu.be

Click here to view the original video for The Alarm - Strength 7" Single (1985) Remastered. https://www.youtube.com/watch?v=SyPm_B8dPMs&feature=youtu.be